Event stand & LinkedIn campaign

How an impactful stand design and supporting marketing activity can generate leads and increase brand awareness.

Event Stand & LinkedIn Campaign PDA Stand

The Brief

Create a stand that will showcase Owen Mumford Pharmaceutical Services’ brand and products at The Parenteral Drug Association (PDA) event and raise awareness amongst prospective customers.

Event stand & LinkedIn campaign

The Process

Having recently supported Owen Mumford Pharmaceutical Services (OMPS) with their re-brand to support their new business objectives, we knew this brief was the perfect opportunity to launch the brand in full, to talk to new prospects and re-engage with current customers. We got to work on a creative and compelling event stand and supporting activity that would really pull out OMPS’ key messaging points.

The Execution

We designed a stand that would take the visitor on a journey, educating them about OMPS brand values and guiding them around the stand to learn about the company’s new commercially available “off-the-shelf” products. This was supported by a brand awareness campaign on LinkedIn and the creation of brand led advertisements in leading industry publications.

Event Stand & LinkedIn Campaign PDA Stand mock up

The Results

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8 quality leads
Generated by the dedicated LinkedIn campaign

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Positive feedback
At the event the feedback was incredibly positive and the Owen Mumford Pharmaceutical Services team secured quality leads

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